Technology changes at a rapid pace, and so are the website trends. Web design elements and features that were in the news for the past couple of years are now quite dead and cliché. And, the last thing you want is your website looking like it’s from the last decade and losing conversions because of your outdated website.
Well, that won’t happen when you have a professional web development agency by your side because they always keep themselves updated with the latest trends. So, what can you expect in web design trends for 2022? Let’s discuss the top web design trends expected to dominate this year.
Let’s get started.
Web Design Trends and Standards for 2022
There will always be things about web design that remain inescapable – user-friendly navigation, data security, and fast loading speed. You may keep your site at the forefront of design and search engines by including these contemporary website features and elements.
Here are the latest trends of web design that you must follow in 2022:
1- More use of AI and machine learning
AI and machine learning are becoming the next big thing in web design. It is all about automation, personalization, and optimization. For example, one of the ways to make your website more personal is to include the visitor’s name in a call-to-action button, just like how Apple does it for the iPhone Xs and Xs Max. That way, you can make your website AI-friendly at a minimal cost.
2- More use of VR and AR
VR and AR will be a trending topic in this year’s web design. The question is, which one to use? Both have their advantages, so it’s up to you to choose the best among them. Some features like interactive presentations, 3-D models, and virtual reality tours are only possible in AR. On the other hand, VR takes you more into a 360-degree world.
3- Use of more bold colors, typography, and illustrations
To compete with other websites, you need to make your website visually more attractive and inviting. One way to do that is the addition of bold color schemes, typography, and illustrations. This trend is going to be a game-changer this year! 4- More use of animations:
4- Smart Content Load for better UX
The goal of any website is to engage the target audience and make them stay on the site for maximum time. To achieve that, you need to add a smart content load. This means that only pages that are relevant and helpful to the visitor will be loaded first, so time is saved and the user is engaged for longer.
5- More use of shortcuts
Usability has been one of the factors of search engine ranking in recent years. This means that users can get the best experience on mobile or desktop using shortcuts. You must optimize your website for mobile and make it easier for users to navigate through it.
6- Additions of micro-interactions and animations
Micro-interactions are very important in creating a good user experience. They let you know about who is looking at your website, what they are looking at, where they’re looking at, and when they’re looking at it – all of this without needing any email signups. Because of this, micro-interactions just became more important.
7- More use of chatbots
2017 witnessed the rise of chatbots. And, they are still here in 2018 and are going to stay in 2019 and beyond. If you’re not using them right now, you should give them a try. And, it will be a great idea to integrate them with your website.
8- Increased use of QR codes
QR code is an important technology in web design because it integrates with mobile devices. This means that you can make your website work for any device and then interact with visitors using the same technology.
9- Dark Theme
The dark theme is again a trending topic in web design. It’s all about user experience. If users find your website easy to navigate and user-friendly, they will stay on it longer.
10- Custom Fonts
More and more websites are using custom fonts. This is because users have been asking for it for a long time. Making your website responsive and making it easier for visitors to find the content they need without leaving the site is one way you can do this.
11- New Navigation
The new navigation trend will continue in 2019, thanks to crowded apps and websites on mobile devices. Users are finding it difficult to manage the navigation of their favorite websites and apps. New navigation can be a solution to that problem.
12- Color to Evoke Certain Moods
A new color scheme can also make your website appealing. Color has the power to evoke certain moods. This means that choosing the right color for your website is important for better user engagement and conversions.
13- Light UI
Light UI can be easier on the eyes of users who are looking at it from a long distance, like from a desktop or a laptop screen. If you choose to use the light UI, make sure that it’s compatible with mobile devices too, or mobile users will not use it.
Get in Touch to Enjoy Latest Web Design Trends
In 2022, we can expect to see bright, clean, and eye-catching websites that use videos and animations to enhance their overall UX experience. So, if you are also running an online business, you should opt for the website services. But if you have a website already, then you can update it with the latest trends to make it more user-friendly and engaging.
At VOUS Agency, we are experts in website design and development. We have a team of experienced professionals who can help you create a website that not only looks great but also works well for your target audience. Schedule a consultation today or call us at +971 4 580 3378.
