Scrubs and Clogs are a leading medical fashion brand in the UAE and the Gulf region. Through their established brand persona, they are able to connect with all people from the healthcare industry on a genuine level. This makes their brand offer beyond just scrubs and accessories.
Creating content for Scrubs and Clogs meant that we study the healthcare market from a consumer perspective and produce content based on what the target audience would like to see. We introduced more illustrations to their brand and harmonized their colors in order to visualize their branding more clearly.
This ensured that their brand started to feel more cohesive with every post no matter the category or idea.
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