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Business

How to pick a digital marketing agency

It’s no secret that digital marketing is a necessary part of any business today. If you’re looking to grow your business, you need digital marketing. While you can always do your own marketing, having an agency ensures that your marketing efforts will be successful. But not all marketing agencies are created equal. The success of …

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What is digital transformation in marketing?

Digital transformation in marketing is a term that’s often mentioned in boardroom meetings and strategy sessions. But what does digital transformation mean? There isn’t an officially accepted definition for digital transformation despite how often it’s said. But it essentially means the adoption of digital activities into all aspects of your business, especially in marketing. It’s …

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10 reasons why you should hire a digital marketing agency

Any company, whether it’s a startup, a small/medium business, or a large corporation, needs an effective marketing strategy to grow and stay profitable.  So, hiring a digital marketing agency is the easiest way to make sure that you get a good return on investment. Here are the top reasons why you should hire a digital …

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Digital marketing strategies for lead generation

There are few things as important for a business as lead generation. More qualified leads result in more sales. So how can you leverage digital marketing to generate those qualified leads? Here are a few tips. 1. Work on your landing page It’s all about the landing page. Experiment with different CTAs, test your copy, …

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5 digital marketing tips for small businesses

1. Optimize your website The first thing you should do is optimize your website, both for users and search engines. A good interface is needed to ensure a pleasant user experience. The better the experience for the user, the more likely they are to visit again. Among the various factors, search engines check if a …

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Why eCommerce Is Important for Business Growth and Success

The Middle East has long been known as an online retail giant, attracting international investors. eCommerce has also become a viable way to grow business success and wealth, especially because of the high levels of disposable incomes in the UAE. Technology in the form of various business models on the internet have been harnessed to …

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Why demand on Consulting Chef is Booming in Dubai?

Competition and cutting costs are the biggest concerns in Dubai, more and more owners of restaurants are choosing to structure their kitchens without the use of qualified chefs, even in many cases without an expensive head chef, you can realize this happening among the ranks of the higher profile restaurants. At the end of the …

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